It’s very flattering to ask others about matters they’re little qualified to discuss.
SEO is the process of optimizing a website to appear for relevant search terms in top-performing organic search results.
A customer who is looking to buy a product online is more likely to click on the top search results. In a competitive market, a well-optimized site appearing organically will have a huge influence on the customer mentality.
New websites have a hard time ranking in search engines. It’s difficult to observe any real-time outcomes in rankings unless a certain degree of credibility has been established. On average, it takes 8-10 months or a year to see any credible rankings, but the effort is well worth it once the website starts to rank.
You should decide what metrics to evaluate to calculate the ROI after picking the correct platforms and organizing the campaigns.
Return on investment in social media = (return on investment in social media – cost of social media marketing) / cost of social media marketing
You can use the formula above to see how the results compare to the initial objectives. To ensure that any changes are modest, it’s best to look at as many metrics as possible.
The answer to this question depends on what your company produces and who your target market is. Each social networking platform has its own appeal, but if you post inappropriate type of information to the wrong audience, you’ll be branded unprofessional.
Some platforms cater to businesses, while others cater to consumers. The selection is based on the product or service you’re offering, as well as your target market. Depending on who you want to approach and why, you can expand to Instagram, Facebook, Twitter, and other social media platforms.
